They’re not actually having sex– she drops her bag, not her clothes as the websites say she does– so she’s not having sex with him, she’s doing something else.
Putin videos are notoriously sexy. But in sexy ads, videos, and films, while the woman is the obvious draw the branding belongs to the man. The message isn’t that if you vote for Putin you’ll get sex, but is a reinforcement for the youthful, vigorous, testosterone filled Putin brand, the same kind that has him challenging world leaders to a judo match or riding bareback or hunting bare chested. And why it is almost impossible to find a picture of his wife, yet pictures of his alleged young, gymnast mistress abound. It isn’t relevant whether she is his mistress, it is only important to the brand that she appear like the type that the Putin brand could score. (This is also what is operational when a Hollywood star beings appearing at social functions with his daughter.)
Though this is a video supposedly trying to “get out the vote”, you will observe that they are already both there to vote. What is different about their voting is that it occurs together. Note that everything in the video is visible, transparent. The glass walls. Clear chairs. The older people watching the younger ones. Peeking under the curtain at their activity. Apart from masculine branding, the message of this video to a country with a history of suspicion and internal security couldn’t be more clear: “BMECTE”: together.